JUNE 11 – JULY 19, 2026

All Events

Six weeks of free community activations across Downtown Santa Monica. Explore every experience below.

Group of friends laughing and relaxing on the deck of a sailboat during a sunny day on the lake.

Map & Venues

Santa Monica Pier
Oceanfront anchor for beach activations and match viewing with LED screens.
Third Street Promenade
‍Unique gathering destination for Golden Hour — live music, vendors, extended dining.
Ocean Avenue Park
‍Coastal promenade connecting activations between Palisades Park and Downtown.
4th & Arizona
‍Home of Junior Junction — the family-friendly World Play Zone.
Tongva Park
Natural setting for The Garden Series — craft, wellness, and cultural performances.
Beachfront Zone
Boardwalk concert areas for Sunset Sessions connecting to Downtown.

Want to be part of the action?

Sponsor an activation, exhibit your brand, or partner with us for the 2026 World Cup and beyond.

LA Metro Make Music Day

Join Make Music Day and World Cup fun at Santa Monica's Metro!! This free event features live bands, soccer fun, and vibrant Route 66 celebrations on Sunday, June 21st, 2026!

Golden Hour

The series debuts on the Third Street Promenade, filling the corridor from Broadway to Wilshire with a curated mix of live music, local vendors, and interactive fan experiences.

World Play Zone

Visit the World Play Zone, a daily hub for the World Cup Fan Fest and watch parties while kids can score goals and explore soccer themed play in the Junior Junction.

The Garden Series

An elevated Tongva Park activation led by promoting hosts and unique brands. Health, wellness, and craft elements fuel this experience, paired with artisans and live music to create a refined environment for discovery and exploration.

Community Art Festival 2023 event poster

PULSE IN THE PARK

Head to Tongva Park after the parade for PULSE, a vibrant social hub. This high-energy space brings together live music, brand pop-ups, and a diverse marketplace of food vendors. It is the central spot for the city to gather and kick off the 4th.

COAST 2026

Transforming over one mile of Downtown Santa Monica into a continuous public space. This corridor features distributed programming, cultural art, music, and food vendors, serving as the grand finale to the World Cup activation series.

Want to be part of the action?

Sponsor an activation, exhibit your brand, or partner with us for the 2026 World Cup and beyond.

Become a Sponsor Exhibitor list